Archive for November, 2008
Friday, November 28th, 2008
Two weeks ago, Google released a Search Engine Optimization Starter Guide version 1.1, published 13 November 2008, outlining the basics of how Google sees good SEO. Reading through the 22-page Acrobat document, I found it makes a good explanation of the Google environment and main website elements search engine optimization specialists work with but that explanation is a little out of date.
Given the tone of the paid-links debate happening between Google Quality Control and large parts of the search marketing community, the dated information presented in the Guide makes me wonder exactly what the Googlers think SEOs do. (note: there are thousands of Google employees with an interest in the effect of search engine optimization. Some might have differing opinions than others.)
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Thursday, November 27th, 2008
The year-over-year gains for Google that we saw in Nielsen Online’s October 2008 search engine rankings were mirrored in comScore’s rankings for the same month.
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Monday, November 24th, 2008
Update: Check my view of SEO in 2010 and all the bad/wrong information spreading around the Internet. blog.2createawebsite.com
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Tuesday, November 4th, 2008
Web News : As the long-awaited US presidential election’s deadline approaches, the Internet is deluged with calls to vote – from individuals and most large US companies – as well as original ways to follow the count.
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Tuesday, November 4th, 2008
“May you live in interesting times.” – an ancient curse attributed to Confucius
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Monday, November 3rd, 2008
The success of your testing program relies heavily on the cooperation of many people in your organization. In today’s By the Numbers column, “Assembling Your Landing Page Optimization Dream Team, Part 2,” Tim Ash continues with a look at more key roles needed for a successful landing page optimization program.
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