Written by Dan Goldgeier
I’m a news junkie, so the Presidential primary and caucus results in Iowa, Wyoming and New Hampshire, along with the attendant message adjustments, are fascinating to me.
Written by peter radford
Background
Using skillful means, the creativity in advertising is able to encourage potential customers to purchase the product or service which is at the centre of the advertising campaign.
Written by Gudmundur Sigurdarson
The last few episodes I watched there was something that struck me, besides the fact that most restaurants are considered a small business. That is the fact that restaurants have an even higher rate of going out of business than other types of businesses. Granted that most people that venture into the restaurant industry are chefs and not marketers or business people, it may seem like it make sense that they are in more danger. What struck me more than anything was the lack of understanding that these people have in regards to image and branding of their business. The reason most of these restaurants that Chef Gordon Ramsey is helping, just like small businesses, that are going out of business is because they do not fully grasp the concept of how to create a brand name or what building a business image is all about.
Written by Andrew Larter
The UK’s Leading supplier of promotional gifts Promotivation.co.uk provides information about the latest addition to their promotional gift range, the Nature Plus Ballpen.
Written by Sushovan Chaudhuri
Peter and Paul were close friends, since years. Their closeness even would allow one rob Peter to pay Paul and vice versa. And for that, neither Peter did mind ever nor did Paul.
Written by Dan Goldgeier
It’s amazing that, in this age of warp speed pop culture and instant blogosphere controversies, media events of nearly 4 weeks ago are almost forgotten. But two of them popped up concurrently that are still on my mind.
Written by Dan Goldgeier
This week, Boeing CEO Harry Stonecipher was fired for having an affair with a female company executive. And once again, corporate policies, ethics and conduct are under scrutiny.
Written by Dan Goldgeier
I’m sure by now you’re familiar with the Donald Trump reality show train-wreck The Apprentice. It began with 8 young men and 8 young women forming corporations to compete doing various business tasks.
Written by Dan Goldgeier
I always take public opinion polls with a grain of salt. But it startled me when, in the first week of the current war, the percentage of people who agreed with the statement the war is going well fluctuated DAILY. (more…)
Written by John Cole The Hook
A website needs a draw, some reason for people to come visit it again and again. For commerce sites its simple, a good or service is offered and visitors come to purchase the good or service. Things are trickier for a non-commerce site though. They need something else…the hook.
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