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	<title> &#187; Articles</title>
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	<pubDate>Mon, 15 Dec 2008 14:55:24 +0000</pubDate>
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		<title>SEO Tools Reviewed - Keyword Helpers</title>
		<link>http://www.seopointz.info/2008/07/26/seo-tools-reviewed-keyword-helpers/</link>
		<comments>http://www.seopointz.info/2008/07/26/seo-tools-reviewed-keyword-helpers/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:30:21 +0000</pubDate>
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		<guid isPermaLink="false">http://www.seopointz.org/?p=490</guid>
		<description><![CDATA[By Alan Lim
If you&#8217;re concerned about search engine optimization (and you should be), then you know that keywords are important to your site&#8217;s success. However, choosing those keywords can be a challenge. Thankfully, there are SEO tools available that can make the task easier.

SEO Tools : Wordze
If you&#8217;re looking for SEO tools to help you [...]]]></description>
			<content:encoded><![CDATA[<p>By Alan Lim<br />
If you&#8217;re concerned about search engine optimization (and you should be), then you know that keywords are important to your site&#8217;s success. However, choosing those keywords can be a challenge. Thankfully, there are SEO tools available that can make the task easier.</p>
<p><span id="more-208"></span></p>
<p>SEO Tools : Wordze</p>
<p>If you&#8217;re looking for SEO tools to help you conduct keyword research, then Wordze has a number of features you might want to look for in such a tool. When you&#8217;re doing a manual search for keywords on your own, you may end up not catching all of the possible words that might help boost your traffic. That&#8217;s less likely to happen when you&#8217;re using SEO tools like Wordze because you can actually search for words and find deeper levels of related words that might also attract visitors. These are generally words that won&#8217;t appear in free keyword tools and that you probably won&#8217;t brainstorm on your own.</p>
<p>Besides the keyword research, it also allows you to see your specific competition for a particular keyword or phrase. For example, if you&#8217;re looking at a phrase like &#8220;English tutoring&#8221; you can immediately see which other top sites are using the same phrase.</p>
<p>Effective SEO tools do need to have a lot of features to give them an advantage over free services. With Wordze, you&#8217;ll be able to look at which of your specific keywords are bringing in different percentages of your traffic. That will help you refine your marketing efforts. You can also find common misspellings of your keywords so that you can lock onto those potential customers as well.</p>
<p>SEO Tools: Keyword Spy</p>
<p>If you&#8217;re interested in doing a different of keyword research then SEO tools like Keyword Spy might actually be useful to you. Unlike Wordze which focuses on the keywords you can use to boost your traffic, Keyword Spy actually helps you see what your competition is specifically doing so you can try to top them and beat them in the search engine rankings.</p>
<p>To do this, you only have to type in a web site address into the tool. The tool will display all of the keywords the site is currently targeting. You can arrange them in a convenient spreadsheet and even add them directly into your campaigns through major search engines.</p>
<p>Another great benefit of SEO tools like this one is it can give you some ideas on which words to target if you&#8217;re not experienced in this area yet. New Internet marketers often struggle with selecting the correct keywords for their efforts. With this tool, you can find out which words are working for similar sites. That can give you a great advantage.</p>
<p>These are only two of dozens of SEO tools you&#8217;ll find on the Internet to help you with your search engine optimization efforts. The important thing when you&#8217;re looking at these tools is to take them for a test drive. Most SEO tools do offer a free trial period before you have to pay a dime. Use that period wisely before making a commitment.</p>
<p>While these are not the only <a id="link_80" href="http://www.goodinternetmoney.com/SEOElite/" target="_new">SEO Tools</a> available, you can go to <a id="link_81" href="http://www.goodinternetmoney.com/SEOElite/" target="_new">http://www.goodinternetmoney.com/SEOElite</a> to find out about other tools that you can use!</p>
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		<title>Busby SEO Challenge - The Facts</title>
		<link>http://www.seopointz.info/2008/07/26/busby-seo-challenge-the-facts/</link>
		<comments>http://www.seopointz.info/2008/07/26/busby-seo-challenge-the-facts/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:29:39 +0000</pubDate>
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		<guid isPermaLink="false">http://www.seopointz.org/?p=489</guid>
		<description><![CDATA[By Bleu Ken
Introduction
SEO or search engine optimization is very popular for internet marketers today. It is because traffic for your websites are largely contributed by search engines. SEO World cup competitions usually are happening annually and it&#8217;s an event that every practitioner of this web promotion tactics are waiting for.

Busby SEO Challenge is a search [...]]]></description>
			<content:encoded><![CDATA[<p>By Bleu Ken<br />
Introduction</p>
<p>SEO or search engine optimization is very popular for internet marketers today. It is because traffic for your websites are largely contributed by search engines. SEO World cup competitions usually are happening annually and it&#8217;s an event that every practitioner of this web promotion tactics are waiting for.</p>
<p><span id="more-322"></span></p>
<p>Busby SEO Challenge is a search engine optimization contest. It started last June 1 and will end August 31 of year 2008. Like any other SEO challenges, it requires entrants to optimize a certain keyword and for this goal the key phrase is busby seo challenge which is the same as the name of the contest.</p>
<p>Objectives</p>
<p>SEO participants will need to make sure that their websites were optimized and rank in Google. First, Second and Third positions are the only ranks that will be included in the prize money bracket which are $5000, $3000 and $500 respectively. Aside from that there is a bonus iPod Touch for those who invited their friends to join the said Busby SEO Challenge and made them to join. If you are not interested with the said SEO challenge, you can participate instead on Busby Web Solutions Web design. The prizes at stake for this contest is the same with the SEO challenge.</p>
<p>Rules</p>
<p>To join the Busby Challenge, interested parties should not use a domain or subdomain that contains any part of the key phrase. Doing so will disqualify the said entry. New or existing domains are allowed for the said contest. Another important rule of the challenge is making sure that SEO practices should be ethical and conform to the recent guidelines of good SEO practice recommended by search engines like Google and Yahoo. Pornographic, illegal and other indecent type of websites as entries or links, are not allowed for the said contest.</p>
<p>Who can participate?</p>
<p>Anyone can enter the Busby SEO Challenge regardless of age, gender, race or even level of expertise. It is expected that SEO gurus and masters from Philippines, France, India, Indonesia, United States and other countries who have been practicing or doing SEO for years. Known SEO group, personalities or individuals to dominate the search engine result pages are: Benj, SphereTeam, Globalwarming-awareness2k7, Pogung177, LiteReview, SEOCapiz and many other.</p>
<p>How to join?</p>
<p>You need to sign-up an account to Busby Web Solutions website and then login to your account to register your entries. Entries are considered valid when only registered through this site. Login to your account on Busby Web Solutions and then submit the URL or the website address of your website entries so that the Busby Leaderboard can identify your entries. Busby also offers some information from their forums, if you can find the answer from your question about this contest..</p>
<p>For information about this SEO challenge, visit my blog @ <a id="link_80" href="http://www.bleuken.com/" target="_new">Filipino Programmer</a> and <a id="link_81" href="http://bleuken.blogspot.com/" target="_new">Naruto on Busby SEO Challenge</a></p>
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		<title>Tips to Beat SEO Spam, services and free tools</title>
		<link>http://www.seopointz.info/2008/07/26/tips-to-beat-seo-spam/</link>
		<comments>http://www.seopointz.info/2008/07/26/tips-to-beat-seo-spam/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:28:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.seopointz.org/?p=488</guid>
		<description><![CDATA[By Tarun Gupta
Search engine spam is a method that is used to manipulate the web page to get an artificial boost regarding search engine rankings. It is replicating the same message so that viewers are forced to see them. There are certain guidelines provided by major search engines as to what a webmaster should keep [...]]]></description>
			<content:encoded><![CDATA[<p>By Tarun Gupta<br />
Search engine spam is a method that is used to manipulate the web page to get an artificial boost regarding search engine rankings. It is replicating the same message so that viewers are forced to see them. There are certain guidelines provided by major search engines as to what a webmaster should keep in mind while designing the web page. Spam is generally the technique used by the site owners to deceive the search engine spiders.</p>
<p><span id="more-321"></span></p>
<p>Be acquainted with the most common types of spam:</p>
<p>Doorway pages:<br />
Doorway pages, also known as portal pages, gateway pages, entry page etc. are generally pages that can be easily identified. Their main purpose is to drive traffic to a site. They are like full screen banners which the viewers are forced to see. They reduce the quality of the search engine result and are irritating to their users.</p>
<p>Mirror sites:<br />
Mirror sites are the replication of another internet site that uses different keywords. They are used to provide the same information or preserve historic content and allow faster downloads. Search engines tend to avoid duplicate content in their result pages because this increases the number of listings and lessen the worth of a result page.</p>
<p>Hidden text:<br />
Hidden text also known as search spam, are generally readable to search engine spiders but they are invisible to visitors. It is just like dropping a letter written in white in a white background. It is invisible to human eye but easily identifiable by spiders. Hidden text is a variation of the keyword that are attractive to spiders but not to human beings.</p>
<p>Search engines scan the pages for unique materials. If the header of the page is not relevant to the body of the page then it would be difficult to get a good ranking. Search engines detect a page when multiple keywords are placed on a page. They are just used to confuse the spam filters. Research shows unwanted e-mail accounts nearly half of the messages received.</p>
<p>What can you do to prevent unwanted messages from coming to your address?</p>
<p>- Avoid having your e-mail address on the net. You can use form emails to hide your address or programs to encode your email.<br />
- Install a spam blocking software. They are programs that will help you to block certain unwanted mails which you have to set up manually.<br />
- A multiple e-mail address approach can be used to avoid spam. It is just like keeping your personal e-mail id and your business id separate.<br />
- Avoid attachment from unknown people. Spam generally has attachments that may contain viruses. Personal e-mail id is more open for spammers and so you should not open attachments from unknown persons. Look for services that can filter the mails coming in your account.<br />
- Use e-mail services that have bulk mailer baskets so that you can pile the unwanted mails there.</p>
<p>BrainPulse <a id="link_80" href="http://www.brainpulse.com/" target="_new">SEO Company India</a> is one of the leading Affordable <a id="link_81" href="http://www.brainpulse.com/search_engine_promotion_india/search_engine_promotion_india.php" target="_new">SEO Services</a> from India, serving clients from World over effectively</p>
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		<title>How to Select the Right SEO Blogging Software</title>
		<link>http://www.seopointz.info/2008/07/26/how-to-select-the-right-seo-blogging-software/</link>
		<comments>http://www.seopointz.info/2008/07/26/how-to-select-the-right-seo-blogging-software/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:27:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<guid isPermaLink="false">http://www.seopointz.org/?p=487</guid>
		<description><![CDATA[By Marilyn Roberts
In the last couple of years we have seen a steady increase in the number of blogs being placed on the internet. Although to some people blogging is a hobby, for others it is a very effective way of helping them to earn an income online. It is crucial, therefore, if you want [...]]]></description>
			<content:encoded><![CDATA[<p>By Marilyn Roberts<br />
In the last couple of years we have seen a steady increase in the number of blogs being placed on the internet. Although to some people blogging is a hobby, for others it is a very effective way of helping them to earn an income online. It is crucial, therefore, if you want your blog to be a success that you use the right kind of SEO blogging software.</p>
<p><span id="more-320"></span></p>
<p>The right software can, in fact, help to increase the position of your blog within search engines and which in turn will direct more traffic towards it. Therefore, you need to choose wisely when it comes to you selecting the ideal software to help improve the success that your blog will have.</p>
<p>Below we offer some advice on what you should be looking for to ensure that the SEO blogging software you choose is up to the job.</p>
<p>1. If you want your blog to have large amounts of traffic being directed towards it, then making sure that you have the right keywords in the legal spots is essential. So look for those software programs that make sure that you have the meta keywords in the titles of all the content on the blog and in the description. The more they are located throughout the pages of content, then the more likelihood of your blog being indexed much more quickly in the various online search engines.</p>
<p>Certainly having a higher page ranking on search engines such as Google, Yahoo and MSN is going to help increase the chances of you getting traffic coming to your blog. The more visitors you have to your blog, then the more chances you have of making online money through the ads that you place on them.</p>
<p>2. A good SEO blogging software program is one that will help to ensure that those all important keywords you have in the titles on your blog are actually put into the URL as well. Even though Google does not see the keywords as important in the URLs, they are something that should not be neglected.</p>
<p>3. Once your blog becomes successful, visitors to it are likely to start posting their own comments and so leaving their own URLs. A good software program will be one that helps you to decide whether you share outgoing links or not in the posts.</p>
<p>Above we have shown you some of the things to be looking for when it comes to selecting the right SEO blogging software. Certainly if you want to see your blog succeed in competition with the hundreds of thousands that are already set up, then having the right keywords incorporated into the content of the pages is important. Plus, it is important that the content on your blog is unique and of the highest quality possible.</p>
<p>Get more important information and tips on blogging at <a id="link_80" href="http://www.bloggingabcs.blogspot.com/" target="_new">http://www.bloggingabcs.blogspot.com</a> and start learning how to become a more successful blogger.</p>
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		<title>&#8220;SEO 20 20&#8243; Get Real! Marketing Psychology 101</title>
		<link>http://www.seopointz.info/2008/07/26/seo-20-20-get-real-marketing-psychology-101/</link>
		<comments>http://www.seopointz.info/2008/07/26/seo-20-20-get-real-marketing-psychology-101/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:26:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Articles]]></category>

		<guid isPermaLink="false">http://www.seopointz.org/?p=486</guid>
		<description><![CDATA[By Terri Stallcop
SEO20/20 is a creation of Charles Heflin&#8217;s. He definitely knows all about Search Engine Optimization (SEO) and he knows how to teach it. I have learned so much from him but I got off-balance. I was focusing so much on SEO that my sentences were getting wierd. One day I was reading one [...]]]></description>
			<content:encoded><![CDATA[<p>By Terri Stallcop<br />
SEO20/20 is a creation of Charles Heflin&#8217;s. He definitely knows all about Search Engine Optimization (SEO) and he knows how to teach it. I have learned so much from him but I got off-balance. I was focusing so much on SEO that my sentences were getting wierd. One day I was reading one of my articles and couldn&#8217;t believe how I sounded. I heard myself say &#8220;Oh for crying outloud, get real!&#8221;</p>
<p><span id="more-319"></span></p>
<p>Studying SEO requires tons of concentration and can lead to ridiculous distraction. Don&#8217;t get distracted like I did from the main thing. As they say, &#8220;The main thing is to keep the main thing, the main thing!&#8221; Whatever your reason is for marketing online in the first place is the &#8220;main thing.&#8221; For me, it is taking care of business, taking care of real people who are attracted to the value my business has to offer. That&#8217;s Attraction Marketing.</p>
<p>Take a few tips from me, stop worrying about things like where to place keyword phrases with some sort of SEO 20/20 vision. Get back to your CEO 20/20 vision. Remember your vision. Every successful entrepreneur has a laser focus on the business&#8217;s mission, vision and core values. That translates to being real, connecting with people and seeing clearly with 20/20 vision.</p>
<p>Attraction Marketing Tips For Entrepreneurs</p>
<p>Tip #1 Marketing Psychology and Edward Bernays Entrepreneurs have to market their businesses. They must reach real people and connect with them in some way that promotes trust. It&#8217;s all about marketing psychology, which is not a bad thing. It&#8217;s good, very good, to connect with people and build trust through marketing. That&#8217;s what attraction marketing is all about - it&#8217;s about the positive side of marketing psychology.</p>
<p>The man considered the father of marketing psychology is Edward Bernays. He developed a type of relationship marketing by connecting with his audience. He was really good with words and very persuasive. Over a short period of time, he turned a book no one cared about into a best seller, so to speak.</p>
<p>It was written by his uncle who needed money and gave him the unpublished book as a thank you for the loan. When Edward read his uncle&#8217;s book, he began to see that the &#8220;hidden motivators&#8221; his uncle talked about could be used in marketing!</p>
<p>Being a very persuasive man, Edward got his uncle&#8217;s book published and the rest is history. He and his uncle became famous. Who was his uncle? Sigmund Freud. But Edward Bernays saw what his uncle didn&#8217;t see, the positive and powerful side of what Sigmund Freud called our &#8220;hidden motivators.&#8221;</p>
<p>Edward&#8217;s vision was 20/20. He saw that if American industry tapped into the &#8220;hidden motivators&#8221; of their customers, companies could connect with their target market in a more powerful way. He saw a great opportunity. He saw clearly, like an entrepreneur with 20/20 vision.</p>
<p>The well known copywriter, Jack Forde, tells more of the story something like this&#8230; After reading his uncle&#8217;s unpublished book, &#8220;A General Introduction to Psychoanalysis,&#8221; Edward began to understand his own power, the power of words that connect with the powerful emotions we all have. He was very talented in persuading others with his words, inspiring them toward ideals.</p>
<p>An example of his talent was when he worked for Woodrow Wilson. He helped &#8220;sell&#8221; the president&#8217;s agenda for the League of Nations with his words. He coined the phrase &#8220;Making the world safe for democracy.&#8221; He was stunned later when he traveled with Woodrow Wilson to Paris just after the war and heard crowds of people in the streets eagerly repeating back that phrase, his phrase.</p>
<p>Tip #2 Attraction Marketing and Networking Attraction marketing is marketing psychology. It&#8217;s the human side of marketing. All of us building our own business online and offline must first provide value to the market place. One of the very best ways to do that is to teach. I teach attraction marketing free by networking online, building a business with others who like what I do.</p>
<p>Attraction marketing works, even without words, if attractive. It&#8217;s always been that way. When we go to the grocery store, do we ever strictly adhere to our grocery list? Of course not. We go in to buy specific things and come out with more than we intended to buy. Why? Because we were attracted to something we didn&#8217;t know we even wanted, but we did. We saw something not on our list, wanted it, and bought it. No high pressure sales pitch, no one chasing us down or cornering us to buy extra. That doesn&#8217;t work because it is not attractive. But attraction marketing, positive, welcoming value-added marketing, that psychology does work.</p>
<p>For some reason, a lot of entrepreneurs feel bad about marketing in this way. Probably because we didn&#8217;t take a lot of marketing courses in college. Many of us became entrepreneurial after our first career. We left corporate America to be in charge, to run a business the way it should be run. I love focusing on providing value to the world in a business all my own. The next step is to market that value using attraction marketing. Any legitimate business that is successful in today&#8217;s world is successful because real people are attracted to the value that business provides. It just requires getting the word out.</p>
<p>Get the word out with powerful words. Be inspired by Edward Bernays in your marketing and then use words to inspire others. We know how relationships grow strong. They grow strong through communication that&#8217;s real. Business relationships grow strong in the same way. And now, we can communicate with the whole world. We can market our businesses with the power of our words using the most effective and efficient marketing tool in all of history, the second generation of the Internet, Web 2.0.</p>
<p>Web 2.0.</p>
<p>Tip #3 Web 2.0 Marketing - Super-Affordable! Now more than ever before, the individual entrepreneur can afford to have a powerful online marketing machine even if they are just starting out and on a very strict budget. Changes in the Internet make it easy to connect through Web 2.0 technology and it costs very little. Just focus on attracting real human beings not search engines. Network with real people online. Social media marketing allows people to get to know you and trust you, the real you. Targeted traffic, real people, will visit your websites because they like you.</p>
<p>You probably fit the typical entrepreneur profile. Creative, positive, all around fine person. Now as never before in the history of the internet, you can share that personality and your ideals online to attract people to your business. Reach people from all over the world, in videos at YouTube, in ezinearticles, at Squidoo, in business blogs, Hub Pages, &#8212; it&#8217;s endless what an individual entrepreneur can do online now that we could not do even just 2 short years ago. Web 2.0 is a huge marketing opportunity for entrepreneurs if they have 20/20 vision.</p>
<p>Terri Stallcop teaches attraction marketing with effective SEO techniques at Renegade University and <a id="link_101" href="http://marketingmergenetwork.squarespace.com/building-on-a-budget-guide/2008/3/14/what-is-internet-attraction-marketing-and-how-does-it-help-m.html" target="_new">Internet Attraction Marketing</a> is discussed in detail at the university blog.</p>
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		<title>An SEO Warning</title>
		<link>http://www.seopointz.info/2008/07/26/an-seo-warning/</link>
		<comments>http://www.seopointz.info/2008/07/26/an-seo-warning/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:26:07 +0000</pubDate>
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		<guid isPermaLink="false">http://www.seopointz.org/?p=485</guid>
		<description><![CDATA[By Jon Stringer
I was speaking with one of our newsletter subscribers just the other day who raised a very interesting question.

He Said&#8230;
I use the same keywords on each of my web sites pages should I optimize each one of my pages for different key words and Key word phrases?
Well the answer to that question is [...]]]></description>
			<content:encoded><![CDATA[<p>By Jon Stringer<br />
I was speaking with one of our newsletter subscribers just the other day who raised a very interesting question.</p>
<p><span id="more-318"></span></p>
<p>He Said&#8230;</p>
<p>I use the same keywords on each of my web sites pages should I optimize each one of my pages for different key words and Key word phrases?</p>
<p>Well the answer to that question is yes. However, please pay close attention as it&#8217;s a little more complicated than that.</p>
<p>It is extremely difficult to successfully optimize a web page for more than 3 or 4 keyword phrases and you should try to optimize your home page for your top 3 - 4 key word&#8217;s or keyword phrases.</p>
<p>However, keep in mind that the message your home page contains needs to be enticing and readable by your visitors.</p>
<p>WARNING: DO NOT create multiple pages featuring the same content only changing the keyword phases on each page.</p>
<p>This is considered a &#8220;black hat&#8221; technique and could seriously damage your search engine rankings not improve them.</p>
<p>I&#8217;ve seen many websites and believe it or not some SEO companies adopt this method and although for a month or so they had really good search engine results - I can&#8217;t find them anymore!</p>
<p>Instead follow the Google motto and &#8220;Do No Evil&#8221;. Only post pages that are relevant and useful to your visitors. Do not create pages solely for search engine purposes.</p>
<p>With that in mind in our next post I&#8217;ll be showing you how to effectively and legitimately optimise your pages for the search engines.</p>
<p>Jon Stringer<br />
Marketing Tips Uk</p>
<p>Jon Stringer Is A Writer/Advisor For <a id="link_76" href="http://www.marketingtipsuk.com/" target="_new">MarketingTipsUK.Com</a><br />
Offering Internet Marketing Tips To Large And Small Business For More Information visit <a id="link_77" href="http://www.marketingtipsuk.com/" target="_new">http://www.marketingtipsuk.com</a></p>
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		<title>Part E - A to Z SEO Glossary of Terms and Definitions</title>
		<link>http://www.seopointz.info/2008/07/26/part-e-a-to-z-seo-glossary-of-terms-and-definitions/</link>
		<comments>http://www.seopointz.info/2008/07/26/part-e-a-to-z-seo-glossary-of-terms-and-definitions/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:25:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
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		<guid isPermaLink="false">http://www.seopointz.org/?p=484</guid>
		<description><![CDATA[By William Gallacher
Part E - Search engine optimization glossary dedicated to the different search engine optimization terms and definition currently doing the circuit within the search engine optimization community.

Part E; Search Engine Optimization Glossary terms beginning with E:
Error Page:
* You can create redirects from your error page.
* You can create customized error page with a [...]]]></description>
			<content:encoded><![CDATA[<p>By William Gallacher<br />
Part E - Search engine optimization glossary dedicated to the different search engine optimization terms and definition currently doing the circuit within the search engine optimization community.</p>
<p><span id="more-317"></span></p>
<p>Part E; Search Engine Optimization Glossary terms beginning with E:</p>
<p>Error Page:</p>
<p>* You can create redirects from your error page.<br />
* You can create customized error page with a site map.<br />
* Created for page not found within you site.<br />
* Check that you have not thrown away your page by mistake.</p>
<p>Exact Match:</p>
<p>* Exact match is the most precise method for targeting your keywords.<br />
* Exact match is denoted by brackets.<br />
* Exact match is the most targeted option and recommended to start your Pay Per Click advertising.<br />
* Exact match is the most precise method to trigger your advertising campaigns.</p>
<p>Exclusive Advertising:</p>
<p>* Exclusive advertising is fast paced and aggressive.</p>
<p>Exclusive Marketing:</p>
<p>* Exclusive Marketing is targeting a precise niche.<br />
* Exclusive Marketing is adopting one method of advertising .</p>
<p>Expandable Banner:</p>
<p>* Expandable banners are high impact placements that give brands the opportunity to interact with the offer.<br />
* Expandable banners are eye blasters with advertising pulling power.<br />
* Expandable banners are placed where aggressive marketing is needed.<br />
* Expandable banners are universally excepted.</p>
<p>Exploitation:</p>
<p>* Exploitation is to utilize fully a targeted advertising campaign.<br />
* Exploitation is to market is a certain area using all possible means.</p>
<p>Summary:</p>
<p>All of the SEO glossary terms taken to compile this article are just a cross section of SEO terms and definitions currently out their in the search engine optimization community. As I compile this article I am amazed by some of the terms and definitions that I am finding.</p>
<p>At Seo Jigsaw, William Gallacher is our leading <a id="link_76" href="http://www.seo-jigsaw.com/" target="_new">search engine optimization</a> consultant. Visit Seo Jigsaw for more information about <a id="link_77" href="http://www.seo-jigsaw.com/search_engine_optimization_packages.html" target="_new">search engine optimization packages</a></p>
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		<title>What is SEO and How Does it Work?</title>
		<link>http://www.seopointz.info/2008/07/26/what-is-seo-and-how-does-it-work/</link>
		<comments>http://www.seopointz.info/2008/07/26/what-is-seo-and-how-does-it-work/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:24:37 +0000</pubDate>
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		<guid isPermaLink="false">http://www.seopointz.org/?p=483</guid>
		<description><![CDATA[By Marsha Maung
Mention the word SEO and people automatically assume that it&#8217;s a complicated and expensive process when, in actual fact, it is not. For those who are unfamiliar with the word SEO, it stands for search engine optimization. SEO is very different from search engine marketing because search engine marketing covers a wider range [...]]]></description>
			<content:encoded><![CDATA[<p>By Marsha Maung<br />
Mention the word SEO and people automatically assume that it&#8217;s a complicated and expensive process when, in actual fact, it is not. For those who are unfamiliar with the word SEO, it stands for search engine optimization. SEO is very different from search engine marketing because search engine marketing covers a wider range of methods than search engine optimization.</p>
<p><span id="more-316"></span></p>
<p>It is one of the simplest, most effective and affordable online marketing method available today. SEO is one of the first methods of promotion for most small to medium sized businesses and often begins when the company or SOHO starts promoting its website. Having a website, of course, is the foundation that needs to be laid down first&#8230;or the organization or company should, at least, have its own blog.</p>
<p>Working SEO magic into your website<br />
Search engine optimization involves tweaking of your website. Not a lot of people focus on what&#8217;s actually underneath the layers of aesthetics of a website. A flashy website may create a good impression on the visitors but it does nothing for the search engines because of one very simple reason&#8230;the search engines see nothing. Absolutely nothing. That is why it&#8217;s hard to try to work SEO into a flash website unless it&#8217;s laid on top of a plain ole HTML web page.</p>
<p>What an SEO professional will look into when you employ him/her to work your website is to go into all the hidden &#8216;tags&#8217; of each of your web pages. You don&#8217;t see these things when you draw the web pages up on the browser because they&#8217;re not meant to be seen.<br />
These are the stuff that the &#8217;spiders&#8217; of the search engines see, instead.</p>
<p>Keyword insertion into the tags of your pages<br />
The old school thinking of inserting multiple keywords into the META tags of a web page is&#8230;well, old school. SEO has developed to the extent that it no longer works very well when you pluck all the known keywords you can think of and insert them into the web pages. There&#8217;s more to SEO than that. Every single keyword that you insert into the web page&#8217;s TAGS have to be related to one another, relate to other words or text on the page itself and the links coming in and going out of the web page is accounted for too.</p>
<p>Therefore, it&#8217;s no longer enough to just insert the keywords into the title tag, keyword tag and description tag. The same way using invisible text as a ploy is outdated, spamming the page with keywords is just going to get the website banned.</p>
<p>Should you do the SEO yourself?<br />
By all means&#8230;but just bear in mind that it takes time and you&#8217;ll have to allow some time for this so that you can maneuver yourself around the learning curve. it is also a very slow process whereby you will make mistakes, learn from them, employ new ones, make endless changes and learning new ones all over again.</p>
<p>If you&#8217;re ready to take on the challenge of optimizing your website for search engines yourself, go ahead. But be patient, be persistent and persevere. Through time, you WILL get your website to the few top ranking pages on your favorite search engine.</p>
<p>Marsha Maung is an established freelance writer who has mastered the art of writing for the Internet. She is one of the first few Internet freelance writers who delivered original kick-ass copy. At the moment of publication, she&#8217;s into freelance writing for blogs, articles for search engine marketing, ghost writing books, newsletters and other reading materials. She calls Selangor, Malaysia her home and enjoys playing in the park with her kids, Joshua and Jared. For more information, visit her website at <a id="link_84" href="http://www.marshamaung.com/" target="_new">http://www.marshamaung.com</a> Marsha actively and passionately contributes to <a id="link_85" href="http://www.contentmagician.com/" target="_new">http://www.contentmagician.com</a> as well.</p>
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		<title>Link Building For SEO</title>
		<link>http://www.seopointz.info/2008/07/26/link-building-for-seo/</link>
		<comments>http://www.seopointz.info/2008/07/26/link-building-for-seo/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:22:55 +0000</pubDate>
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		<description><![CDATA[By Andre Zayas
Link building is an important aspect of optimizing a website&#8217;s search engine presence. Every link that goes to your website is like a vote for your website. The website&#8217;s linking to your site are basically saying that they like your website and want to help other people find it.

One way that you can [...]]]></description>
			<content:encoded><![CDATA[<p>By Andre Zayas<br />
Link building is an important aspect of optimizing a website&#8217;s search engine presence. Every link that goes to your website is like a vote for your website. The website&#8217;s linking to your site are basically saying that they like your website and want to help other people find it.</p>
<p><span id="more-315"></span></p>
<p>One way that you can build links to your website is by simply emailing webmasters of websites that compliment yours. Your direct competitors might not want to link to you, but others will. Talk to webmasters whose products, services, or information compliments your own, rather than webmasters you will be competing with.</p>
<p>Place a link exchange script on your website. You can find some free link exchanges on the web if you look around a bit, and there are some higher quality link scripts that cost only around $25. Placing one of these on your website is inexpensive, usually very simple, and can help your website generate a large amount of back links.</p>
<p>Word of mouth, blogging, and press releases are some other ways that webmasters build links to their websites. You will that at the end of many articles on the internet that there is a link to the author&#8217;s website. This is the general incentive for writing articles that are published online.</p>
<p>Increasing the number of links that go to your website is a great way to improve the rank of your website. For help with building links to your website for the purpose of search engine optimization, contact a quality SEO firm in your area.</p>
<p>Andre Zayas is a professionally syndicated author. <a id="link_76" href="http://www.websitehelium.com/" target="_BLANK">California Search Engine Optimization</a></p>
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		<title>SEO Marketing - 3 Simple Steps For Your Website to get Huge Results</title>
		<link>http://www.seopointz.info/2008/07/26/seo-marketing-3-simple-steps-for-seo-on-your-website-that-gets-huge-results/</link>
		<comments>http://www.seopointz.info/2008/07/26/seo-marketing-3-simple-steps-for-seo-on-your-website-that-gets-huge-results/#comments</comments>
		<pubDate>Sat, 26 Jul 2008 19:21:51 +0000</pubDate>
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		<guid isPermaLink="false">http://www.seopointz.org/?p=481</guid>
		<description><![CDATA[By Fabian Tan
The success or failure of your search engine optimization (SEO) efforts depends largely on the steps you take to optimize your website and generate links to it. Here are the 3 simple steps for SEO that gets huge, quick results:

1. Edit Your Meta Tags
Meta Tags are one of the key things you must [...]]]></description>
			<content:encoded><![CDATA[<p>By Fabian Tan</p>
<p>The success or failure of your search engine optimization (SEO) efforts depends largely on the steps you take to optimize your website and generate links to it. Here are the 3 simple steps for SEO that gets huge, quick results:</p>
<p><span id="more-314"></span></p>
<p>1. Edit Your Meta Tags</p>
<p>Meta Tags are one of the key things you must edit when it comes to your on-site optimization. The 3 kinds of Meta Tags are: Keywords, Description and Title. All three can be edited when you go to &#8216;Properties&#8217; in your web editor. You&#8217;d want to include your main keywords and keyword phrases in all three Tags to maximize your SEO effectiveness and really reap the search engine traffic.</p>
<p>2. Fine Tune Your Keyword Density</p>
<p>Keyword density generally refers to the percentage of the appearance of your main keyword phrase in your web copy. For example, if you have 100 words on your page, and 3 of them are your keyword, that means you have a keyword density of 3%. If you are targeting a keyword phrase, you are looking at getting a keyword density of 3% to 6%. Any higher, and the search engines might consider it &#8216;keyword spamming&#8217;.</p>
<p>3. Generate Tons Of One-Way Links To Your Site</p>
<p>The last step to make sure your site shoots up the search engine listings and starts driving a flood of traffic to your site is the generation of incoming links (also called backlinks) to your site. This can be done through a myriad of link building strategies, including: article submission, blog comments, forum posting, link exchanges and buying links. This is perhaps the most important step in your SEO campaign. The more backlinks your site has, the higher it will rank for your targeted keyword.</p>
<p>Fabian Tan is a well-known <a id="link_76" href="http://www.murderyourjob.com/index1.html" target="_new">Internet Marketing</a> expert and the author of the popular 45-page Report:</p>
<p>&#8220;Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!&#8221;</p>
<p>Head over to <a id="link_77" href="http://www.murderyourjob.com/" target="_new">http://www.MurderYourJob.com</a> to get your FREE copy now before its gone!</p>
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